Customer listening is one part of the puzzle to developing a winning pricing or product strategy. To add a solid competitive angle to the insights, we analyse data which is readily available online. Through machine learning and AI, we uncover how competitors set their prices.
Our trusted
methodologies
At boobook, our core values shape our culture and drive our approach to solving complex business problems. These values are the foundation of our success and define who we are as a team.
MaxDiff analysis
The MaxDiff methodology in market research quantifies the most influential product features by forcing choices through a trade-off method, providing a more nuanced ranking of importance than direct questioning.
Make better
business decisions
Explore our success stories and learn how we've successfully helped different businesses. Or get in touch with us to schedule an introductory call.
