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People-focused culture

At boobook, diversity is our strength. Our close-knit team of data experts and business consultants brings together a multitude of skills and perspectives, ensuring we deliver solutions that truly make a difference for your business.

Passionate experts
driving success

Meet the customer insights experts committed to driving success for your business. Our diverse group of professionals brings a wealth of knowledge and experience to every project.

Milena Casey

research executive

Helen Dickinson

data science consultant

Iva Divic

copywriter & marketing consultant

Michaël Follens

insights consultant

Nicole Huyghe

founder & CEO

Dan Luca

data science consultant

Eva Vandenberge


Patricia Vermast

admin & HR support

Ready for the next chapter
in your career?

Curious about what it's like to work at boobook? We’re an agile, well-attuned team with a strong sense of connection and trust, creating an overall better company performance. We believe that an inclusive, supportive and friendly atmosphere inspires efficient collaboration, personal growth and professional advancement.  

Check out our open vacancies

The boobook principles

At the heart of boobook, there is a passionate and dedicated team aligned on values and work ethic. These are fundamental guides that shape our culture and help us tackle challenges together.

Collaborative spirit

Whether it's within our team or with our clients, partners or suppliers, we foster an environment of co-creation, knowledge sharing, and open dialogue. We thrive on asking questions and challenging one another because we know that together, we achieve smarter and more effective solutions.

Deep expertise

With more than two decades of industry experience, our team of skilled professionals brings in-depth knowledge and strategic expertise to each project. We remain at the forefront of the latest data science techniques, AI tools, and industry trends, ensuring that we keep delivering outstanding results.

Personalised approach

While some business questions may be similar, each business is unique. We are dedicated to comprehending your specific business requirements and developing customised solutions that will fuel growth and success.

Tailored solutions, exceptional value

Our team is here to listen to your challenges, assist in defining goals, create a customised solution for your business case, and provide actionable insights using clear and straightforward language. With decades of experience leading international projects, our wisdom is at your service.

Deep understanding
of your business

By working closely together, we understand the ins and outs of your business. Our aim is to support marketers, insights managers, and pricing experts in uncovering existing and potential opportunities and prioritising the needs of your customers.

Investing and
empowering people


Competitive compensation

We offer a competitive salary package that reflects your skills, experience, and knowledge. Recognising and rewarding hard work and dedication is a priority for achieving and maintaining a healthy and positive work environment.


Comprehensive health and wellness

We prioritise the well-being of our employees by providing health benefits, such as medical insurance. To support your work-life balance, we promote hybrid work, meaning you can choose when you want to work from home or come to the office.


Professional development opportunities

We are committed to the professional growth and development of our employees. You will get opportunities for continuous learning, training programs, and mentorship to help you enhance your skills, broaden your knowledge, and advance your career.