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AI and consumer insights: harness the power **without compromising quality**

Table of contents

  1. Beyond the hype: a critical view on AI
  2. Why AI literacy is key
  3. Stay in the drivers seat: people first, AI second
  4. Bringing insights to life with Victor & Maria

Webinar

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Beyond the hype: **a critical view on AI**

Visie op AI

Why **AI literacy** is key

AI-pact, interne proces, ethiek.

In the drivers seat: **people first, AI second**

Efficiency, scalability, but human = key

**Bringing insights to life** with Victor & Maria

Persona bots, activation of insights in company, ...

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